Role:

Digital Content & Public Relations Manager

JCF in need of a Digital Content & Public Relations Manager to lead the strategic planning, execution and optimization of all content for our digital channels like Facebook, Instagram, YouTube, TikTok, Blog Posts etc.

This role combines a well-rounded understanding of trending digital platforms, and a strong understanding of our marketing goals to create and execute a holistic public relations campaign- both online and offline.

An ideal candidate will have exceptional communication skills: verbal and written skills, a keen eye for design, and an ability to contribute to externally facing company communication.

Location:

Hybrid: In Person + Remote K - 778 / 1, Tower-B, Firni Road, Opp. Metro Pillar No. 548, Mundka Industrial Area, Rohtak Road (NH-10) New Delhi - 110 041

Timings:

Monday to Saturday 9:00AM to 6:00PM

Responsibilities:

• Create and implement the strategy for all digital content, including social media, blog posts, videos, podcasts, infographics, email, and more. Identify and engage socially conscious influencers to spread our message.

• Help build and nurture our online community of women empowerment through community management, social activations and partnerships.

• Monitor and compile social performance analytics

• Regularly draft mission-aligned blog posts centered around our initiatives and projects

• Assist with influencer identification and relationship management.

• Proactively identify new content opportunities, cultural insights and social trends

• Act as a project manager among creative teams and other internal stakeholders to ensure flawless execution.

• Build a community around women empowerment in Delhi, from engaging with regional groups to executing frequent contests and challenges. Author content with an eye towards local discoverability and SEO.

• Facilitate timely and accurate campaign launches, including troubleshooting and resolving any issues with media vendors

• Track, analyze and report data on an ongoing basis and report daily/weekly/monthly to management

• Be a subject matter expert on your owned channels. Stay up to date on industry trends, beta launches, and platform changes

Requirements:

• A proven record building and executing strategic, creative and successful social media growth and content engagement across channels (social, video, email, blog, etc.)

• A natural storyteller and copywriter

• Ready to roll up your sleeves with a tenacious approach to getting our story told

• Curious, with a passion for cultural trends and understanding of how they can translate across social media channels

• Deep knowledge of the social landscape (Instagram, Facebook, Tik Tok) and ability to assess performance metrics

• 100% target-oriented and resourceful, with a positive, flexible mindset

• You are naturally organized and have a knack for project management

• A willingness to learn and adapt in an ever-changing, fast-growing environment

Qualifications and Skills:

• 3+ years’ experience in social media management, public relations, copywriting or related field

• Bachelor’s degree in in Marketing, Communication, Business Administration or related field

• Strong aptitude, with creative/innovative edge

• Experience in photography, videography, digital and graphic design

• Exceptional communication skills; verbal, written and presentation skills.

• Excellent interpersonal skills: ability to communicate and connect to women from all walks of life

• Solid understanding of digital advertising concepts and terms

• Strong organizational and analytics skills, with impeccable attention to detail

• Ability to troubleshoot, accept a challenge and undergo training to broaden skills

• Ability to multitask and manage various projects & deadlines

• Ability to work independently, but also as a team player

• Proficiency in Microsoft Office and G Suite (Gmail, Google Docs, Google Sheets, etc.)

Knowledge and understanding of the following would be an asset:

• Design & Photo Editing: Adobe Photoshop, InDesign

• Video Editing: Final Cut Pro, Adobe Premier Pro

• Search Engine Optimization

• Google Analytics, Merchant Centre, AdWords, Data Studio, Tag Manager

• Facebook Business Suite

Please apply for this position by sending your resume to

xxxxx@jcf.org.in