Position: Trainer – Digital Marketing

Organization: Navjyoti India Foundation

Location: Nayagaon, Sohna Block, Gurugram, Haryana

Apply: https://docs.google.com/forms/d/e/1FAIpQLSdPmxz5gEUxY2oBvuICO3D1THYrlHwIpHrVENDTBUwXmRyoUQ/viewform

Minimum Qualifications: Post Graduates from Business Administration/Design background with specialization in digital marketing

Experience- 0 to 2 years

Key Responsibilities:
• Ensure all strategies, targets and plans as set-in the project is met including the requirements of funding agencies.
• Identify and support local NGO partners, artisans and cooperatives through train the trainer sessions on digital literacy
• Assess the training needs of partners and artisans
• Conduct competence mapping and ensure progressive pathway
• Develop training modules on IT and digital marketing in local language
• Empower rural artisans through digital inclusion and leverage digital space to provide access to numerous opportunities to them
• Develop and propose the Digital Marketing Plan & Ad Strategy for promotion of handcrafted products made by rural artisans
• Prepare the ad and marketing budgets & monitor the utilization with the external agency.
• Meet ROAS, ROI & Other key Digital Marketing deliverables
• Support Sales to achieve Targets with Innovative Marketing techniques
• Manage the SM handles, deliver engaging content & Develop a Communication strategy for promoting handcrafted products
• Work closely with webpage developer and ensure content uploads are timely
• Follow up of trainees and ensure progressive pathway for them
• Data management and reporting of all the trainees to senior management and funding agency

Skills required:
• Project planning and use of related tools to monitor and report the progress
• Strong Domain knowledge in digital marketing
• Equipped to handle IT tools and online training programs, meetings and conferences
• Knowledge of business development and enterprising skills
• Self-starter to manage projects independently
• Problem solving skills to lead a dynamic team and navigate challenges
• Efficient communication, networking and managerial skills to deal with multiple stakeholders at various levels
• Research on latest developments in digital marketing
• Effective data management, analysis and interpretation skills to inform senior management decisions
• Adaptability and flexibility to work in a fast-moving environment as well as remote locations