Position: Consultant-Media Fellowship

Organization: Breakthrough 

Key Responsibilities:

• Editorial and Content Management
• Assist in strategizing and developing curriculum for Breakthrough’s Media Fellowship program.
• Research latest media stories on gender issues, potential speakers to facilitate the program
• Create rosters for orientation and training sessions
• Day to Day Management Coordinating with media fellows, guest speakers
• Working with designers to conceptualise creatives, coordinating with vendors
• Working with Breakthrough’s on-ground teams to coordinate ground visits
• Coordinate with external PR consultancy
• Hindi content creation and editing for Media Advocacy
• Contribute to organisation level groups/work.

Specific Knowledge, Skill & Experience Required

• 1 to 3 years of experience in the relevant field of work
• Nuanced understanding of gender and feminist politics
• Work experience on media engagement and management
• Writing skills (Script, Blogs, social media writings etc)
• Energy for challenges, and passion for social change and strong commitment to gender equality
• The candidate should have the ability to work in an informal atmosphere
• Candidate should be willing to travel to Breakthrough’s intervention areas along with fellows

About Breakthrough:

Breakthrough was founded in 1999 with the mission of using arts and culture to bring human rights issues — especially violence and discrimination against marginalised groups — into mainstream conversation and inspire critical mass of people to take action for change. Its award-winning music albums and campaigns have won innumerable awards and have stirred unprecedented discussion across India about women’s rights and brought the problem of domestic violence out from behind closed doors. Earlier partnerships with the Ministry of Women and Child Development for dissemination of our media and IEC products which ensures that the messaging reaches large numbers as can be seen by the Bell Bajao campaign that reached 130 million in Phase I and 110 million in Phase

1. The support was received pro-bono and is estimated to be worth INR 150 million. The Ministry has adopted Breakthrough’s MissionHazaar campaign on preventing sex selection under its flagship “Beti Bachao, Beti Padhao” campaign and is disseminating the TV spots, curriculum and communication guide in 12 Indian

Breakthrough’s current work spans across 5 states on transforming gender norms to prevent Violence against Women & Girls, and exploring the interlinkages between its various manifestations. Breakthrough makes innovative use of media, arts and technology including digital and mobiles, leadership development and community mobilisation to activate critical mass of people who will deliver the culture change needed to make violence against women and girls unacceptable. Centre to this is a gender equity curriculum, called Taron ki Toli that builds gender equitable views among adolescents 11-18 year olds, in school and in the community. Breakthrough uses leadership development to build capacities of 15-25 year olds to transform themselves and recruit others to make violence against women and girls unacceptable. It also works in the community with influencers and gatekeepers to shift norms to prevent violence and build values for girls and women. Media and arts infuse all our work and building evidence is a strong focus. Strategic partnership with governments are key – currently partnering with the Department of Education, Government of Punjab to apply gender lens to middle school curriculum across government schools. Currently reaching 573,000 adolescents and their communities to prevent violence against women and promote a culture of human rights, Breakthrough plans to reach 2 million adolescents over the next few years.

Breakthrough Values:

The position holder will be expected to work in line with organisational values which are:

• Dignity
• Integrity
• Equity

Breakthrough is an equal opportunity employer.  We consider applicants for all positions without regard to race, colour, caste, religion, creed, gender, national origin, age, disability, economic status, marital status, veteran status, sexual orientation, or any other legally protected status. Our policies and procedures reflect our commitment to child safeguarding.