Position: Assistant Manager Skin Cleansing & Skin Care
Organization: Unilever
Job Scope:
• Business Delivery: Acts as the ‘Chief Operating Officer’ of the CCBT, ensuring the CD teams operationalize the go-to-market plan to deliver the targets
• Represents CD and the short-term forecast in S&OP process S&OP and leads delivery across CD teams
• Integrates, shopper, customer, and channel insights to localize the Category Growth Strategy (CFCS). Ensures that the strategy is well understood internally by CCBT and the CD teams and is deployed across customers and channels.
• Creates the Channel Strategy for their category and ensures this is owned cross-functionally by the CCBT
• Understands how NRM drives profitable growth for the business.
• Responsible for leading the review and continuous improvement cycle for Lever 4 (Promotions) and Lever 5 (Total Trade Spend)
• Fully participates in the IBP process representing CD; Provides key inputs on CD issues and opportunities; and communicates the output of IBP to the CD teams so they can execute the plans with customers
• Represents the customer, the shopper, and the CD function in our innovation process
Roles & Responsibilities
• Provides clarity to the CD teams on the activity plan. This includes the internal launch to CD of the plan for their category: category strategy, promotional strategy, and guidelines, key innovations/renovations, channel priorities and specific activity, core of the core and NRM priorities.
• Works through customer/channel specific issues and opportunities with the relevant Customer Account Manager. Where there is a significant issue or opportunity that threatens overall delivery or requires a change in strategy, this should be addressed in the CCBT
• Leads the CD teams to identify and close gaps in the short-term forecast through the S&OP cycle in addition of delivering the short-term forecast
• Makes cross-channel trade-offs, engaging the CCBT leader and CDLT where necessary Makes the decisions on stock allocation (channel prioritization), engaging CCBT leader and CDLT/CD director where necessary.
• Works with Category Management to ensure development of Local Customer Facing Category Strategy (CFCS) using the Global Category Value Drivers to ensure it is a compelling go to market strategy for use with customers
• Launches Customer Facing Category Strategy (CFCS) with help of Trade Category Management to CD and leads the Customer Account Managers, Category Management and Shopper Marketing Team to differentiate the Category Growth Strategy by customer and implement category initiatives and repeatable models
• Creates the channel strategy for their CCBT and feeds this into the annual IBP process
• Sets the customer and channel targets for the category to reflect the channel choices
• and prioritization, working with CCBT members to ensure the channel action plan is delivered and lead the CD team to operationalize the plan
• Builds mix objectives into the customer/channel targets for the category, cascading the mix objectives to the CD team and works to ensure feasible implementation,
• Promotional Spend: Sets the promotional strategy and guidelines and communicates to CD team
• Builds CPP (Consumer Price Promotion) objectives into the customer/channel targets for the category (NRM Lever 4)
• Builds TTS objectives into the customer/channel targets for the category (NRM Lever 5)
• Represents the customer, the shopper, and the CD function in our innovation process (IPM)
• Ensures customer launch plans are optimal and that channel/customer issues and opportunities are addressed; participates in, and in some cases leads, a Perfect Launch workshop for an significant innovation projects Key
Competencies & Skills:
Core CCD Skills:
• Business Delivery
• Category Strategy
• Channel Strategy
• NRM Levers 3-5
• Strong voice for CD in the core processes: S&OP, IPM & IBP
Key Competencies:
• Collaboration
• Experimentation
• Empowerment & Decision making
• Network & Influencing Leadership
• Passion for High Performance
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
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