Job Title: Business Development Manager – Design Craft

Department/SBU: Business Development

Location: Mumbai and Kutch

Job Purpose:

The primary purpose of this role is to increase the revenue and maximize the profits of Products produced by the craftsmen. The person also has to simultaneously ensure that the Brand Awareness of products of Artisan’s from rural area gets enhanced across various Customer Segments.

Key Responsibilities and Accountabilities of the role:

1) To. Plan and manage overall Supply Chain strategy & ensure optimum product availability and inventories.

2)To build relationships with design graduates and design schools for artisans from across the country & select artisan/artisan products for the project.

3) To manage cost negotiation of products with artisans and Broker s / Agents focusing on optimizing Selection based on cost, quality, reliability, capacity, and compliance.

4)To ensure the proper quality control checks on products.

5) To remain abreast of design / artisan industry, its market trends and best practices. To study the market research data and carry out product pricing. To gain insight into customer’s usage practices of current products, untapped opportunities, and buyer demographics.

6) To nurture innovation through new product design, material selection, production & execute the test marketing of new products

7) To communicate the vision and value of products to the sales and outreach teams/agencies. To create content such as case studies, videos, website copy and blog posts. To develop differentiated product messaging that will create a competitive advantage. To develop and implement promotional activities such as exhibitions, online sales.

Knowledge, Experience & Skills:

Educational Qualifications / Experience:

Any Graduate (preferably Bachelor’s degree in design) having done PG Diploma in rural development/ MBA in marketing with about 2 to 5 experience of marketing of arts and crafts made by rural artisans

Key Competencies:

• Ability to collaborate with teams in a multi-cultural, multi-disciplinary environment.
• Ability to Network with design schools for artisans, designers and artisan designers
• Must have an innate trait of Creative Thinking

APPLY:

Please send your resumes along with a cover letter to XXXXXX@somaiya.edu by 15th of June 2021. Joining Date would be First of August 2021.